Welcome to the LIVE Blog for Apple’s September 12th Media Event, here we’ll be blogging all the latest news from the event itself. We can expect Apple to reveal the next-gen iPhone (iPhone5), New iPod Touch Lineup, iOS6 and the newly rumoured ‘iPad Mini’.
Check out the final rumour roundup for the event here:
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The live blog will now end on this site. due to technical reasons.
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“So, you can imagine the challenge on the battery life. But we’ve not only matched it… we’ve exceeded that of the iPhone 4S.” 3G talk time now 8 hour battery.
Showing off Real Racing 3….Porsche GT3 racing at Laguna Seca. “Full console quality”
“Full console quality, look at the graphics here.”
Rob Murray from EA has taken to the stage
“Compared to the A5, it’s two times faster.”
iPhone 5 has new A6 processor chip
“Now you probably know that LTE is the most complicated networking tech on this earth. So who are we working with? In the US, Sprint, Verizon, AT&T for LTE. In Canada, Rogers, Telus, Bell…”
Now talking about ‘Ultrafast Wireless’ new iPhone 5 feature
Thinnest iPhone yet
4 Inch display, 5 rows of icons.
“This is the monumental challenge we had — can you make a phone with more features that is smaller and lighter. Anyone can make a bigger phone.” – Phil
Just like leaked images, metal back, etc. Made entirely of glass and aluminum. Unlike anything else in the industry.
iPhone 5 Announced!
Looks like Apple is ready to talk about the new iPhone!
250k apps written specifically for iPad. “Something for everyone.”
Tim – “I don’t know what the other tablets are doing… must be in warehouses or on store shelves … maybe someone’s bottom drawer.”
Now onto iTunes, over 700,000 iOS Apps.
84 million iPad sold in total so far!
iPad. “Driving the post-PC revolution at an amazing pace.” Tim says.
83 million retail store visitors last quarter. “Absolutely amazing”. Now on to the Mac.
380 stores in 12 countries, first Swedish store coming Friday.
Barcelona store grand opening highlights, showing a video from the opening.
Tim is talking about retail and their new Barcelona Store.
Hey Guys, the event is about to behin!